How to Assess the Integrity of Product Review Sites? The internet is flooding with product review sites, but it is very important to take note that not all of them are honest. It can be really difficult to find out if a product review site is reliable or not. You will have to go for a further inspection to see an honest intent. Don’t be a victim of those sites whose only aim is to make cash through affiliate links by promoting products favorably. In this article, you will learn how to determine a site that is only after making money or one that offers consumer-oriented and honest product reviews. 1. The first thing is to find out who manages the site. The site’s owner will be confident to show essential information about himself or herself on the site. So, there must be a page where you can get to know about the owner. Do not be easily deceived by too much to be true product review sites. Take note of the sites which are run by affiliates because they only want to post good reviews to advertise products and make money.
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2. Another essential thing to check is if the reviewers buy the products. This allows you to determine the integrity of the review. You will not sure trust the site if the reviewer doesn’t pay for the product himself. You better look for another site that can offer unbiased review. The objective of the review is wasted with a biased reviewer.
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3. Check if the site includes different products or only one product in their review. A product review site that reviews one product may not be as true and neutral compared to the site that reviews different products. A site for a single product will not give a negative information. The reviews will be most likely positive which turns to be biased. 4. Go through the reviews of different people and check if they have only one good thing to say about the product. Always bear in mind that negative and positive reviews make a more honest and neutral product review site. If you find a site containing all positive and the same reviews, then this is more likely to be biased information. 5. Finally, take note of the review that use ‘scam’ in the headline. This is what most of the dishonest reviewers do. You have to be very careful with these tactics. With these factors, it will be a lot easier for you to assess if the product review site is reliable or not. Spend time to thoroughly inspect the site and even the reviews to know what their real intentions are.