General Articles

The History of Fast Moving Consumer Goods

The History of Fast Moving Consumer Goods

The FMCG industry covers an extensive variety of consumable goods like:

• Grocery items like toiletries, sodas, pre-packed goods and cleaning items

• Highly perishable items like fruits, vegetables, meat products and dairy products It also includes baked products like pastries and cakes.

• Beauty items, cosmetics and toiletries

• Pharmaceutical products

• Paper products like notebooks and greeting cards

• Plastic products

These retail products have short-lived shelf life compared to kitchen and other home appliances. The items are commonly replaced in a couple of days or in a few months time; this is because they are consumed by the consumers on a day to day basis.

The FMCG industry is a highly competitive due to branding and product advertising. The manufacturers continue to develop and enhance their products. Similarly, they search for strategies to keep up with the market and consumer trends. FMCG manufacturers and producers continuously set their sights for sales venues and outlets for their products in order to achieve their targeted sales goal. There are scores of FMCG vacancies worldwide owe to the industry’s growing participation in the market.

Here are some FMCG vacancies which are gaining popularity among fresh graduates as well as to those seeking that career change:

• Managers for offices and factories which deals to either the administrative aspect and, the production and distribution of goods

• Sales, marketing and finance

• Advertising which relates to the product’s promotion through various media including the internet

• Market researchers which cover consumer research, market segmentation as well as product positioning which focus on the retention strategy of the product in terms of its consumers.

Industry leaders offer competitive salaries and career prospects to its applicants and employees. This make FMCG vacancies one of the most sought after job opportunities worldwide.

You will be amazed to find out that the FMCG industry plays a pivotal role in the economies of many countries worldwide. Take a look at these figures:

• In North America alone, the FMCG industry is worth more or less US$ 2 trillion, and the industry is still expanding.

• In the United Kingdom, the FMCG industry employs 14% of its workforce and it is estimated to worth A�14.5 billion and it is still growing.

• New Zealand’s FMCG industry forms 5% of its Gross Domestic Product.

• FMCG industry in India is approximately worth US$13.1 billion and it is the country’s fourth largest sector. The figure is expected to double up in the coming years.

So if you have what it takes to fill up any of the FMCG vacancies, go ahead, send that impressive cover letter and resume.…

5 Common Laboratory Apparatus and Their Uses

A laboratory is a sensitive room, and so are the apparatus and equipment used there. You must have seen them in a school, government facilities, or even on the internet. Today, there has been an advancement in how these apparatus are manufactured, thanks to enhanced technology. Today, you can even get magnetic stirrers, which were not common before. So, follow this piece to get a clearer image of the most popular lab apparatus and how they are used.

The Apparatus

Conical Flasks

This is the item you see with broad, flat bottoms and a long neck. These apparatus are also known as Erlenmeyer flasks. Conical flasks come in that unique shape for a reason: the long and narrow neck allows the user to gently heat the contents on the inside while swirling the flask gently. Professionals advise you against heating anything while the flask’s lid is on as that can cause gas build-up and explosion.

Bunsen Burners

These apparatus are the major source of heat in the laboratory. A Bunsen burner produces a single open flame, which comes in handy when heating or sterilizing something as you conduct lab experiments.


Vessels become hot, especially when conducting an experiment that involves heating. Additionally, in some experiments, the result may be harmful substances, which can hurt your skin if you touch them with your bare hands. This is why a pair of tongs is essential in a lab. You use them to hold and move hot vessels and harmful substances.

Weighing Machine

The work of this apparatus is in its name: to weigh different substances, solutions, and items used for various experiments. However, you need to work with a machine that can measure and weigh small quantities of reagents, which in most cases can be mini or micrograms.


These are the long and calibrated tubes you see in a lab with a stopcock on the lower end and a tiny opening at the bottom. It is used to precisely deliver small quantities of liquid reagents to other equipment.

Lab apparatus are many, but there are those that are used more often than others. The ones discussed above come in handy in almost all the experiments that are done in a science laboratory.…

Electronics Manufacturing in India – The Future Road

Electronics Manufacturing in India – The Future Road

The current electronics market in India is close to US$100 billion and is estimated to reach US$400 billion by 2020. Recent trends suggest that it is growing at a rate of over 25% and is all set to expand going forward. In 2009, domestic manufacturing in electronics amounted to only US$$20 billion, but has seen huge growth since. Two major emerging areas were found to be chip design and the embedded software industry. Exports are also set to play a major role going forward. With global OEM’s de-risking China, has given rise to a trend of shifting mass manufacturing bases to Asia.

The period between 1984 and 1990 was considered the golden age of Indian electronics. The Indian electronics manufacturing industry took off from 1965 with 1982 and 1988 witnessing major milestones in the growth of the industry with the advent of the color television and digital exchanges. The electronics manufacturing sector has been growing in India witnessing a CAGR of 31% between 2004-2005 and 2009-2010. Over the years, the rise of SEZ’s have also contributed to growth in the electronics manufacturing sector along with government policies playing an increasing role with new proposals including investor-friendly measures among others. Consumer electronics, computers, and controls have played a major role in the growth over the years.

The majority of the value addition in electronic products in India comes from R&D, IPR creation, hardware, software, and product design, along with marketing, branding, and sales activities. Foreign investment into the electronics manufacturing sector in India is dependent on government policy to a major extent with foreign technology induction being encouraged both through FDI and through foreign technology collaboration agreements. In general, all Electronics and IT products are freely importable with the exception of some defense-related items.

The success of the Indian Electronics Manufacturing sector will, however, depend on government policies and initiatives that would encourage investments in the global market scenario. Many areas of development in the equipment industry are being envisaged. Going forward, it is important that some measures to boost investor confidence are required. The other major area of challenge for India is constantly updating all its resources to meet and mitigate the challenges of manpower shortage together with exploring new business areas to increase its customer base. It is also anticipated that manufacturing bases of many firms will be shifted to India from neighboring countries, which is an encouraging sign.…

Cottage Manufacturing Opportunities For Multiple Streams Of Income

Cottage Manufacturing Opportunities For Multiple Streams Of Income

Cottage manufacturing presents abundant ways for multiple income streams creation for the netpreneur who has begun to do well in internet business. When you are not blogging or doing affiliate marketing runs, chances exist for the manufacture of exotic household items that can bring incomes in the six or seven figure bracket per annum.

There is the tendency for an internet business guru to while away time that would have been directed to the production of items needed in the home that can even be sold to make more money. For those of us that have found a lot of fun and excitement in cottage manufacturing of items like bar soap, liquid detergent, bleach, table wines, brandy, whiskey, gin, baby jelly, nail varnish remover, color run stain remover, rust stain remover, exotic and high class perfumes, the benefits of such a venture can not be under estimated.

Apart from the income one generates, expenditure for such daily needed items are deleted from the home management budget. Employment opportunities have been found to exist where the demand for the item produced is great. Most of these items form the main production streams of very large multi national blue chip companies the world over. Chances are that if your product is discovered to be of much better quality, your competitor may come forward, one day, with an offer to buy your line over. Hip! Good money can be made from this any time it shows up.

There is the added opportunity to sell these your products globally via the internet. And apart from the aforementioned goods, items like doors and windows, either metal, wooden, or aluminum tend to give themselves for cottage manufacturing. Agricultural produce like rice, peas/beans, corn, palm oil, vegetable oil, melon, crayfish, pepper, dried ginger, salt, sugar etc can be given attractive and fantastic packaging to make them items for supermarket shelves and one will create a lot of income for this little value added.

Product repackaging offers a lot of income generation opportunities. You can import tea from a foreign country and repackage it even right in your home if legislation in your country permit. Production of yam/cassava flour, corn flour and starch are possible. Even water for injection can also be produced at the cottage level.

If you have the interest to add cottage manufacturing as another stream of income to your existing business, I have reports ready-made for you to buy on request.

Your comments are welcome and will be appreciated.…

Natural Hair Care Remedies For Your Hair Using Ayurveda

Natural Hair Care Remedies For Your Hair Using Ayurveda

There are many hair care products and treatments available today. It is very true that hair care should be as important as taking good care of the rest of the body. However, with all of the television advertisements and sale ads that are in our everyday life it can be difficult in making the correct decision on which treatment is the best choice. The hair care industry would have us to believe that their hair care products will deliver the best results. Many individuals are purchasing these shampoos and treatments with little to no positive results for their hair care problems.

Choosing to purchase commercial shampoos and treatments may not be right for most individuals. The Ayurvedic treatment is a natural remedy with herbs that can help prevent hair loss and dry scalp problems.

There are a few different causes of hair loss and damage to the hair. Stress can play a major role in hair loss as can scalp disease. When individuals grow older a lot of the vitamins and nutrients that the hair once had when they were younger have been lost. Most individuals are upset by the fact that they may experience loss of their strandsA�and will try all kinds of different types of treatments in the hopes of avoiding the devastation of losing their strands.

Lemon juice is packed full of vitaminA�C and when mixed with Amalaki powder can be used to shampoo and treat the scalp. Soak the powder in water overnight or for several hours. Once the powder has absorbed the water, gently squeeze out the excess water and use this water that is now full of the vitamins and nutrients to mix with the lemon juice to use as shampoo for the mane and scalp. When shampooing with this treatment make sure to cover the strands and gently massage into the scalp. Using the Amalaki treatment will aid in restoring the natural luster of the hair and aid in preventing loss of hair. This treatment can be used every day for a regular shampooing regimen.

For severe dry scalp and hair loss try using the root of a banyan tree. Mix the root with the juice of one lemon and mix well. Wash the hair with this mixture for several days. In addition, use coconut oil to treat the dry scalp and hair. Massage the oil into the scalp thoroughly and continue to use for several days until a noticeable difference is evident in the hair loss.…

Brilliance With the Basics – A Winning Success Strategy For Any Economy?

Brilliance With the Basics – A Winning Success Strategy For Any Economy?

In turbulent economic times, like the one we are facing today, businesses both large and small are focused on getting more customers through the doors as a means of short-term survival. Unfortunately, some in the restaurant industry have clearly accepted discounting, through television promotion and coupons, as their sole means responding to the economic downturn. These companies are ignoring other more sustainable approaches to success at their own peril.

The businesses poised to emerge most successfully from the current mess, recognize that long-term success must include the added focus on being brilliant with the basics. In the case of restaurants this means improving their food and service. Spending large amounts of money to attract customers and giving them a mediocre dining experience just won’t cut it.

In his bestselling book, Love Is the Killer App: How To Win Business and Influence Friends, Tim Sanders presents a compelling case for why business owners must focus on basics execution with the same intensity as they do marketing. Sanders remind us that current and repeat customers are the most profitable, most likely to refer a friend, and least demanding. Factor in the high marketing cost of attracting a new customer and it is easy to see why impressing those customers already inside your four walls is a big part of any winning strategy.

I earned my MBA from Darden University, not the prestigious business school in Virginia; but rather, the dominant restaurant company in Orlando, Florida. Under the leadership of Joe R. Lee, one of the last great restaurateurs, our purpose was clear. We were expected to keep guest delight first, treat employees as we wanted them to treat guests, build strong teams, and execute the basics brilliantly each day.

As one of the largest restaurant companies in the World, one might expect Darden to be obsessed with financial reporting and all of the complexities that accompany running hundreds of multi-million dollar operations across the country. To the contrary, we obsessed over the basics like food quality, food temperature, friendly service, and yes, clean restrooms. By paying attention to the basics that directly touch guests, financial results tend to fall in line and the many other complexities tend to be less daunting.

Now I imagine that in an era of economic upheaval, the rise of twitter, and the prevalence of molecular gastronomy, talk about restaurant basics may sound simplistic or corny. Whatever the perception, you can be certain that restaurants offering the best food and service experiences for the money will be the ones standing when the smoke clears. Clever marketing and promotions simply won’t be enough on its own.…

New Mammography Guidelines – Mammography Can Be Risky

New Mammography Guidelines – Mammography Can Be Risky

Mammography is a big business nowadays and is being touted as an answer to breast cancer prevention. In fact mammography does not prevent it but only detects it. Countless advertisements and physicians are advising women to undergo this procedure. But real value of this procedure is far from clear. Many women were diagnosed with breast cancer that was not detected by mammography and opposite is equally true. There is a high risk of false positive and false negative findings with this procedure. The entire procedure of mammography can be unpleasant and the procedure by itself involves radiation which is potentially harmful. Radiation is a risk factor and it can be logically assumed that mammography triggers breast cancer.

Various studies have estimated that women who received many diagnostic X rays and radiations had as much as 70% higher chance of developing cancer of the breast as compared to general population. Although the intensity of radiation in modern X ray machines is much lower the inherent risks are very much there.

Radiation is a risk factor for the cancer of the breast. Mammogram usage involves forcefully squashing the breast and shooting radiation through it. Proponents of this procedure claim that mammography detects breast cancer tumors one year earlier than simple palpation such as self breast examination. For cancer cells to become large enough to be detected by palpation the cancer must have been growing for at least 10 years. If mammogram detects it then the cancer must have been growing for at least nine years. This can hardly be termed as early detection. It is of no use detecting it after 9 years. May be if it was detected much earlier the response to the treatment would be much better and the breast cancer treatment by itself would not be so traumatic. There is no real advantage but only risks with this procedure. Physicians, government and FDA should intervene and investigate the functioning of this mammography industry and the misleading advertisements.…

An Insight Into Using a Credit Repair Manual

An Insight Into Using a Credit Repair Manual

A credit repair manual is just a guide that will show you the steps to take in order to achieve the desired results you are looking for on your credit report. Whichever way you look at the term they both mean the same thing. Either manually repair you credit reports by yourself, or a manual as in a credit repair guide. Here I am focusing on the latter.

When using any type of credit repair manual it is important that have an understanding what it is you are doing. It is not always as easy as it seems when you start out with the process. It is all too easy for us to be sold to from shiny looking web pages that are selling what they claim to be the next major break through in the credit repair industry. Then the thing arrives and it is full of technical jargon that you don’t understand. If this is the case I would suggest in getting the thing returned for your money back.

A good credit repair manual should walk you through the entire process, as if the publisher is sitting right next to you going through the process one step at a time. It should explain what you are looking at on your credit report which will help you identify the areas that you can target when getting to the dispute letter part of the process.

A lot of programs sell to people on the concept that they will give them dynamite dispute letter samples that are guaranteed to get negative entries deleted. The simple truth to this element is that there is no such thing as a magic letter that gets these results. A dispute letter can be as easy as ” I don’t think this entry is mine, please verify the information or have the entry deleted, Thanks in advance”. Obviously not as basic as that but along they lines. It will need to contain your contact details, the entry in which you want investigated and always date it and post with registered mail and keep a copy.

It doesn’t matter whether you put a simple letter in that you wrote yourself or hired the best letter writer in the word to do this task. Both will have the same results. An investigation into the matter which will need to be responded to within 30 days of the CRA (credit reference agency) receiving your request, then hopefully have the entry deleted in order for it to positively impact on your credit score.…

Indian Health Care

Indian Health Care

The Indian health care market was estimated at US$35 billion in 2007 and is expected to reach over US$70 billion by 2012 and US$145 billion by 2017. The Indian health care industry is seen to be growing at a rapid pace of 12 percent per annual in the last 4 years and is expected to become a US$280 billion industry by 2020. Rising income levels and geriatric population are all driving this growth. In addition, changing demographics, disease profiles and the shift from chronic to lifestyle diseases in the country has led to increased spending on health care delivery.

India is quickly becoming a medical tourism hub for tourists seeking quality health care at an affordable cost. With 13 Indian hospitals already been accredited by the Joint Commission International (JCI) and reduced costs, access to the latest medical technology, growing compliance to international quality standards and ease of communication all work towards India’s advantage. Nearly 450,000 foreigners sought medical treatment in India last year. To cope with the growing demands, the Indian health care delivery system is striving hard to match to the Indian health care industry with the international standards. Tapping into this growing market of health care industry, an international trade exhibition and conference on diagnostic, medical equipment and technology is jointly being organized by Messe D?�sseldorf, Germany and its Indian subsidiary Messe D?�sseldorf India Pvt. Ltd. Messe D?�sseldorf, Germany is the organizer of MEDICA world’s largest medical trade show. This global event is to be held at Pragati Maidan, New Delhi from March 25th – 27th, 2011.

More than 300 reputed manufactures of medical & technological equipments from over 10 countries viz., Belgium, China, France, Germany, India, SE Asia and USA shall converge at Pragati Maidan with their latest and innovative range of diagnostic and medical equipments. Each shall be showcasing world-class hospital supplies, surgical items, medical disposables, rehabilitation aids, hospital furniture, radiology & imaging equipment, physiotherapy equipment, critical care/emergency equipment, disinfection & waste management systems, various medical software and medical publications.

The exhibition aims to provide the Indian entrepreneurs with the opportunity to explore the vast potential of the Indian medical/health care sector, creating mutually beneficial circumstances for partnerships between the global exhibitors and local businessmen. The fair would not only cater to the importers and the traders from the medical sector but also the medical fraternity comprising of doctors, surgeons, nurses, para-medics, hospital administrators, pathologists, radiologists and physiotherapists.

The event is going to provide with a platform for diasporas of business and medical fraternity to come together to invest, evaluate, compare the latest advances in the medical products and equipments being showcased by every participating country.

Details taken from medicalfair-india…

The Basics of Online Realtor Marketing

The Basics of Online Realtor Marketing

There is no doubt the internet is the number one location for marketing any business and this includes the real estate industry. Real estate agents are beginning to utilize their own websites as well as social media sites such as Facebook and Twitter to generate leads and increase their sales with great success. If you are interested in taking your career to the next level then it is time to pay closer attention to the advantages of the internet, after all this is where the majority of people spend most of their time.

If you have been a real estate agent for a long period of time already than you have already made yourself familiar with many of the traditional marketing techniques and internet market is not much different except you are able to reach millions of people instead of thousands. One of the biggest challenges of getting attention on the internet and reaching your target audience is competing with the millions of other real estate agents all doing the same thing. This can sound discouraging but don’t worry there is enough room in cyber space for everyone to enjoy a piece of internet marketing.

It is more than possible to redefine your marketing parameters by creating focused campaigns geared for your particular area. This can be done through a Facebook or Twitter account and through Pay-Per-Click advertising on search engines such as Google. By learning how to use keywords in your content such as “Pennsylvania” or wherever your location may be when a potential buyer or seller types in “real estate agent in Pennsylvania” your ads, Facebook and Twitter pages will appear. It really is that simple. You can also boost your marketing by combining these internet techniques with traditional techniques and by creating your own website and placing this link on your business cards and for sale signs.

Facebook and Twitter are free social networks so there is no additional costs utilizing these major marketing gems but you can spend some money when utilizing Google and Bing search engines so take this new marketing technique slowly until you get the hang of it. If you choose to take it one step further and create your own website a blog is always a nice addition to any site to help increase the traffic sent to your domain name. Blogs help improve your content level and when Google scans your site for keywords typed in by a searcher it creates higher odds of reaching your target audience.

If you are not an experienced writer or computer programmer don’t worry! There are thousands if not millions of freelance professional online today just waiting to help you with your content and programming needs. You can find work for hire professionals through various marketplaces and for very affordable prices. It’s time to take the real estate industry from the bus stop benches to the live action on the internet today. Take advantage of the millions of potential …